John Keatley - Lighting The Keatley Way 5/28 9am-6pm
Description:
Lights, camera, action! John is known for his beautiful lighting, and ability to pull intriguing emotion and expression out of his subjects. This class will be a good mix of instruction as well as hands opportunities with lighting. John will be doing a live shoot. He will break down how he lights his portraits, as well as some detailed instruction on how his favorite modifiers work. You will come out of this experience with the confidence and knowledge of how to light the way you have always dreamed of. Some of the more precise details of what this will entail are: Studio lighting, location lighting, ideas to reality, understanding light, understanding different modifiers, working with a crew, photographing people, production value, and much more! Plus, we will be in the Bahamas... So there is that! Learn More
John Keatley - Marketing With The Big Boys 5/29 9am-6pm
Description:
Synopsis: This class is about creating a solid foundation for your brand that will last your entire career. You will learn how to market yourself and your work in a way that is true and honest to you and your brand. How to stay in the game for the long haul, and most importantly, how to land those dream assignments you have been hoping to shoot. Come ready to rack John’s brain with all of your pressing questions. If you have seen John speak before, you know he is an open book, and he will be completely honest with you. He’s been at this for over twelve years, and has built something pretty great. You can too. The industry focus for this class will be commercial photography (editorial, advertising, corporate), although the principles you will learn in this class apply to any business. So if you’re looking to change paths, or just become even more of a rockstar at what you are already doing, don’t miss this. Some of the finer details that will be covered include: branding, collaborating, marketing, what to charge, when to get a rep, bidding, leverage, shooting personal work, making your brand unique, social media, and much more. Plus, we will be in the Bahamas... So there is that! Learn More
John Keatley - Find Your Style 5/31 9am-1pm
Description:
One of the most frequent questions photographers ask is "How do you find your style?" The answer may not be as difficult as you think, but there are many things to consider before you begin your quest to discover this out for yourself. In this class, you will learn how to tap into who you are as a photographer, and how to create images in a way that are uniquely you. You will leave this class with a new excitement about your photography, and a plan of action on how you create the images you have always dreamed of...even if you don't know what that is just yet.
John will cover everything from the basics to the finer details that well established working photographers need to adhere to in creating a well recognized brand. If you are just starting out, or even if you have been at it for a while, this class is a great investment in yourself and your career. Learn More
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